by admin | Oct 25, 2018 | Blogs
There is one thing that every business needs that they can’t do for themselves: social proof. Social proof is a social/psychological phenomenon where people tend to adopt the actions or opinions of others they trust. So how does this matter for your business? You can...
by admin | Oct 25, 2018 | Blogs
I’d love if we could be Instagram friends! You can find me right here. But social media isn’t just for friends these days. If you’ve been reading my articles for awhile, you know that I have a soft spot in my heart for brands with a strong social media...
by admin | Oct 25, 2018 | Blogs
Imagine your brand being so well-known that it becomes a catch-all term for a specific product or service. That’s the kind of brand awareness that companies like Kleenex, Google, and Band-Aid have achieved. I mean, how often have you heard phrases like these? “Could...
by admin | Oct 25, 2018 | Blogs
You already know I am a huge proponent of the sales funnel… Except one tiny thing. I don’t think you should look at it as a funnel ⛛ That brings to mind an image of slowly filtering out prospects until the right ones arrive at the sale. I like to look at it as a...
by admin | Oct 25, 2018 | Blogs
I’ve got a special treat for you: we are talking about sales funnels! If you already know the ins-and-outs of funnels, stick around! There’s going to be some good information in here and a freebie along the way. First, let’s get this part out of the way: YES. You DO...
by admin | Oct 25, 2018 | Blogs
If you’ve been following me for a while, you’ll know I am all about positivity. My glass isn’t just half-full, it’s overflowing! One of the reasons I’m so positive is that I work for it. I take time each day to reflect on the good things that have happened, and what...