Lyssa Wales

BLOGS

"I am absolutely please by the work you have done with me and my marketing strategy. I found your website to be clear, understandable and so appealing. Your service was exceptional and the marketing report you presented was on point. You highlighted what I was doing right and what I was doing wrong and provided solutions to turn my wrongs into result oriented steps. I really appreciate your advise and I will be making steps to make changes right away! I would definitely recommend your service to other entrepreneurs just getting started and not sure how to use their tools to have marketing results and paying clients.”

-Zanny D., Owner Zanur Tours
October 25, 2018
The 1 Thing Every Biz Needs

The 1 Thing Every Biz Needs

There is one thing that every business needs that they can’t do for themselves: social proof. Social proof is a social/psychological phenomenon where people tend to adopt the actions or opinions of others they trust. So how does this matter for your business? You can use the underlying concepts behind social […]
October 25, 2018
Will you be my friend

Will you be my friend?

I’d love if we could be Instagram friends! You can find me right here. But social media isn’t just for friends these days. If you’ve been reading my articles for awhile, you know that I have a soft spot in my heart for brands with a strong social media presence. Merriam-Webster, Dictionary.com, […]
October 25, 2018
Could you get me a Kleenex, please?

Could you get me a Kleenex, please?

Imagine your brand being so well-known that it becomes a catch-all term for a specific product or service. That’s the kind of brand awareness that companies like Kleenex, Google, and Band-Aid have achieved. I mean, how often have you heard phrases like these? “Could you get me a Kleenex, please?” […]
October 25, 2018
Don’t drop them in Build them up!

Don’t drop them in Build them up!

You already know I am a huge proponent of the sales funnel… Except one tiny thing. I don’t think you should look at it as a funnel ⛛ That brings to mind an image of slowly filtering out prospects until the right ones arrive at the sale. I like to […]
October 25, 2018
Class is in session for Funnels 101

Class is in session for Funnels 101

I’ve got a special treat for you: we are talking about sales funnels! If you already know the ins-and-outs of funnels, stick around! There’s going to be some good information in here and a freebie along the way. First, let’s get this part out of the way: YES. You DO need a […]
October 25, 2018
Why you should be mapping out your wins

Why you should be mapping out your wins

If you’ve been following me for a while, you’ll know I am all about positivity. My glass isn’t just half-full, it’s overflowing! One of the reasons I’m so positive is that I work for it. I take time each day to reflect on the good things that have happened, and […]
October 25, 2018
Stand Up to Stand Out

Stand Up to Stand Out

By now, we all know we need a Unique Selling Proposition (USP). Our USP helps us identify how we will stand out against a sea of entrepreneurs and online businesses. It’s the thing we say when people ask us what we do. What if there’s another way? What if you […]
October 25, 2018
Delegation

Delegation

Last week we talked about how delegating certain tasks can save you a BUNCH of time. Some of you didn’t know where to begin, so I thought I would put together a list of the top five things you can delegate today. These are all tasks that are easy to […]
October 25, 2018
Don’t be like Beth!

Don’t be like Beth!

Let me tell you a story. I have this friend, we’ll call her Beth. We all love her. She’s the life of every party and she always brings the BEST appetizers. When we have an event, Beth never gets a real invitation. Instead, we call her and tell her that […]
October 25, 2018
How to go viral even if you can't yodel

How to go viral even if you can’t yodel

Tell me what these things have in common: • Laurel vs. Yanni • Walmart Yodeling Kid • THE DRESS • “Leave Britney Alone” • “David After Dentist” If you said, “Meliss, you spent way too much time watching and sharing them,” you’re right. Blunt, but right. (Also, how did you […]
May 6, 2021

Ep. 286: How To Sell As An Introvert

Meliss Marketing · Ep. 286 How To Sell As An Introvert   “We’re not only talking about sales, we’re talking about sales specifically for introverts.” In this 16-minute episode I’m talking about how to sell as an introvert: The differences between introverts and extroverts in their respective spaces in business […]
May 4, 2021

Ep. 285: Steps To Scaling

Meliss Marketing · Ep. 285: Steps To Scaling   “How is scaling different from growing?” In this 9-minute episode I’m explaining the difference between scaling and growing your business, and what the steps to scaling are including: Growing refers to investing in resources at the same time you’re increasing your […]
April 29, 2021

Ep. 284: How’s Your Money Mindset?

Meliss Marketing · Ep. 284: How’s Your Money Mindset?     “I have a question for you…how is your money mindset?” As a business owner, I have learned throughout the years that I have to be totally aligned with my mindset. In this 13-minute podcast I’m talking about your money […]
April 27, 2021

Ep. 283: How Did My Challenge Go This Time?

Meliss Marketing · Ep. 283: How Did My Challenge Go This Time? “I think it’s important for me to be able to break down the data that came from this so you can see how a challenge can be successful for your business and learn from the data and improve.” […]
April 22, 2021

Ep. 282: Do You Know Your Top 5?

Meliss Marketing · Ep. 282: Do You Know Your Top 5? “Do you know your top 5? Coming up with consistent content that provides value to your prospects and converts them into clients can be a bit of a challenge sometimes…” In this 8-minute episode, I’m talking about your top […]
April 20, 2021

Ep. 281: Quit Worrying About What They Think

Meliss Marketing · Ep. 281: Quit Worrying About What They Think     “Have you ever felt nervous to post on social media because you are worried your friends will think one way or another about you?” In this 9-minute episode I’m talking about why you should quit worrying about […]
April 15, 2021

Ep. 280: Let’s Talk About Money

Meliss Marketing · Ep. 280: Let’s Talk About Money   “It’s April 15th! Here in the US, it’s Tax Day! Let’s talk about money.” In this 14-minute episode I’m excited to talk about money: Profit First by Mike Michalowicz Know where your money comes from, how much you need, and […]
April 13, 2021

Ep. 279: How To Increase Your Course Sales

Meliss Marketing · Ep. 279: How To Increase Your Course Sales   “If you are just starting out and want to go straight into course sales, you might have a hard time getting course sales. Before you hop into courses thinking it’s the end all be all, let’s be smart […]
April 8, 2021

Ep. 278: Hiring For Your Team

Meliss Marketing · Ep. 278: Hiring For Your Team   “How do you actually hire a virtual assistant to add to your team?” Recently I had to hire someone for my team, and so did one of my 1:1 clients, so I wrote down all of the steps of hiring […]