Ep#9: The Importance of Being Strategic and Ad Optimization

Ep#8: Business Aside, What Are You Doing To Better Yourself?
July 15, 2017
Ep#10: Reasons Your Sales Funnel Is Not Getting You New Clients
September 21, 2017

Ep#9: The Importance of Being Strategic and Ad Optimization

In this episode I talk about the importance of being strategic in your Facebook marketing and how it can work together with ad optimization to your advantage.

We discuss:

  • Backend: Sales Funnel
  • Following Your Prospect Through Their Customer Journey
  • Split-Testing
  • Focus On One Funnel
  • Big Enough Pool To Have Enough Data
  • Points To Split-Test
  • Retargeting
  • Email Nurturing
  • Using Your Customer’s Language
  • Tracking Data And Stats
  • Money Is Directly Related To Your Data