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BLOGS

"I am absolutely please by the work you have done with me and my marketing strategy. I found your website to be clear, understandable and so appealing. Your service was exceptional and the marketing report you presented was on point. You highlighted what I was doing right and what I was doing wrong and provided solutions to turn my wrongs into result oriented steps. I really appreciate your advise and I will be making steps to make changes right away! I would definitely recommend your service to other entrepreneurs just getting started and not sure how to use their tools to have marketing results and paying clients.”

-Zanny D., Owner Zanur Tours
October 25, 2018
Stand Up to Stand Out

Stand Up to Stand Out

By now, we all know we need a Unique Selling Proposition (USP). Our USP helps us identify how we will stand out against a sea of entrepreneurs and online businesses. It’s the thing we say when people ask us what we do. What if there’s another way? What if you […]
October 25, 2018
Delegation

Delegation

Last week we talked about how delegating certain tasks can save you a BUNCH of time. Some of you didn’t know where to begin, so I thought I would put together a list of the top five things you can delegate today. These are all tasks that are easy to […]
October 25, 2018
Don’t be like Beth!

Don’t be like Beth!

Let me tell you a story. I have this friend, we’ll call her Beth. We all love her. She’s the life of every party and she always brings the BEST appetizers. When we have an event, Beth never gets a real invitation. Instead, we call her and tell her that […]
October 25, 2018
How to go viral even if you can't yodel

How to go viral even if you can’t yodel

Tell me what these things have in common: • Laurel vs. Yanni • Walmart Yodeling Kid • THE DRESS • “Leave Britney Alone” • “David After Dentist” If you said, “Meliss, you spent way too much time watching and sharing them,” you’re right. Blunt, but right. (Also, how did you […]
October 25, 2018
Remember Zack Morris

Remember Zack Morris?

Any other Save by the Bell fans?  We’re going to do one of those Zack Morris flashbacks to a few years ago… I was a single mom on food stamps. I had three jobs, but I couldn’t pay the rent while also juggling the roles of mom, dad, maid, chauffeur, and […]
October 25, 2018
A peek behind the scenes

A peek behind the scenes

This week I’m pulling back the curtain on my biz to show you what goes on behind the scenes. We both know that there is a LOT of work that goes into running a successful business. Administrative stuff, marketing, social media, onboarding clients, onboarding assistants, onboarding assistants for your assistants, […]
October 25, 2018
BLOG OR DIE

BLOG OR DIE

Sometimes it feels like there are a million things your business must have, and blogging is always at the top of the list. Providing with frequent, fresh, high-value content is regularly touted as THE way to convert your leads into clients. Search for the phrase “blogging for business,” and Google […]
October 25, 2018
Business BULLSEYE

Business BULLSEYE

Owning an online business can be totally overwhelming. Like… the physical embodiment of this emoji: 😵 You know you have an amazing idea that will literally change lives, but… Where do you even start? How the heck will people find you? What do you actually even need to do? Social media, […]
October 25, 2018
Read this if you want free stuff

Read this if you want free stuff

You know who loves free stuff? 🙋🙋🙋 Everyone! A good opt-in freebie has always been one of the best ways to build your email list. But list-building tactics like this one are about to see a major change. Why? The new GDPR regulations require much stricter disclosure to your subscribers about exactly […]
October 25, 2018
Why you SHOULD be a control-freak

Why you SHOULD be a control-freak

List building is an important way to grow your business. But there is one major difference between social media marketing and email marketing: CONTROL! On social media, you have control over who sees your targeted Facebook ads and things you post in groups. Besides that, those ever-changing algorithms on social […]
December 27, 2018

Ep#56: Apps I APPreciate- DoorDash

In this episode I talk about DoorDash – an app that really helps free up some time in my personal life.  We discuss: What is DoorDash? The benefits of using it DoorDash as a time saver
December 25, 2018

Ep#55: What You Should and Should Not DIY In Your Marketing Plan

In this episode I talk about what you can do to lower your marketing budget and what you should definitely NOT attempt to try on your own.  We discuss: Social media Social Marketing Academy Networking Content Creation Tech Facebook Ads
December 20, 2018

Ep#54: How To Perfect Your Elevator Pitch

In this episode I talk about why an elevator pitch is essential for business owners and how to perfect yours.  We discuss: What is an elevator pitch? Bad elevator pitches Finding your niche Explaining what sets you apart
December 18, 2018

Ep#53: You Are As Big As You Want To Be

In this episode I talk about mindset and how important it is as an entrepreneur.  We discuss: Growth Investing in yourself
December 13, 2018

Ep#52: Simple Website SEO Tricks For Local Business Owners

In this episode I talk about what business owners can do to enhance their SEO.  We discuss: What is SEO? Page Titles Adding a Blog Metadata Building Community Profiles Keywords
December 11, 2018

Ep#51: 4 Mistakes I’ve Made In My Business Lately

In this episode I talk about why your Facebook Ads just aren’t working for you and what you can do about it.  We discuss: Ad Performance Why Ads are Rejected Text on Images Unrealistic Claims Your Ad Copy Call to Action
December 6, 2018

Ep#50: 8 Reasons Your Facebook Ads Aren’t Working

In this episode I talk about why your Facebook Ads just aren’t working for you and what you can do about it.  We discuss: Ad Performance Why Ads are Rejected Text on Images Unrealistic Claims Your Ad Copy Call to Action
December 4, 2018

Ep#49: Facebook’s Latest Scandal – Inflated Video Views

In this episode I talk about Facebook and how they came under fire for inflating their video metrics.  We discuss: Data Sharing Video Metrics Video as a Platform
December 2, 2018

Anatomy 101: Facebook Ads

Happy Wednesday! I hope you had a fabulous holiday weekend, I know I did. Today marks one month since the launch of my Facebook Ads 101: Small Budget, Big Results inside my Social Marketing Academy! It’s been so exciting watching the sign-ups roll in this months. Facebook Ads can seem overwhelming if […]