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BLOGS

"I am absolutely please by the work you have done with me and my marketing strategy. I found your website to be clear, understandable and so appealing. Your service was exceptional and the marketing report you presented was on point. You highlighted what I was doing right and what I was doing wrong and provided solutions to turn my wrongs into result oriented steps. I really appreciate your advise and I will be making steps to make changes right away! I would definitely recommend your service to other entrepreneurs just getting started and not sure how to use their tools to have marketing results and paying clients.”

-Zanny D., Owner Zanur Tours
October 25, 2018
The 1 Thing Every Biz Needs

The 1 Thing Every Biz Needs

There is one thing that every business needs that they can’t do for themselves: social proof. Social proof is a social/psychological phenomenon where people tend to adopt the actions or opinions of others they trust. So how does this matter for your business? You can use the underlying concepts behind social […]
October 25, 2018
Will you be my friend

Will you be my friend?

I’d love if we could be Instagram friends! You can find me right here. But social media isn’t just for friends these days. If you’ve been reading my articles for awhile, you know that I have a soft spot in my heart for brands with a strong social media presence. Merriam-Webster, Dictionary.com, […]
October 25, 2018
Could you get me a Kleenex, please?

Could you get me a Kleenex, please?

Imagine your brand being so well-known that it becomes a catch-all term for a specific product or service. That’s the kind of brand awareness that companies like Kleenex, Google, and Band-Aid have achieved. I mean, how often have you heard phrases like these? “Could you get me a Kleenex, please?” […]
October 25, 2018
Don’t drop them in Build them up!

Don’t drop them in Build them up!

You already know I am a huge proponent of the sales funnel… Except one tiny thing. I don’t think you should look at it as a funnel ⛛ That brings to mind an image of slowly filtering out prospects until the right ones arrive at the sale. I like to […]
October 25, 2018
Class is in session for Funnels 101

Class is in session for Funnels 101

I’ve got a special treat for you: we are talking about sales funnels! If you already know the ins-and-outs of funnels, stick around! There’s going to be some good information in here and a freebie along the way. First, let’s get this part out of the way: YES. You DO need a […]
October 25, 2018
Why you should be mapping out your wins

Why you should be mapping out your wins

If you’ve been following me for a while, you’ll know I am all about positivity. My glass isn’t just half-full, it’s overflowing! One of the reasons I’m so positive is that I work for it. I take time each day to reflect on the good things that have happened, and […]
October 25, 2018
Stand Up to Stand Out

Stand Up to Stand Out

By now, we all know we need a Unique Selling Proposition (USP). Our USP helps us identify how we will stand out against a sea of entrepreneurs and online businesses. It’s the thing we say when people ask us what we do. What if there’s another way? What if you […]
October 25, 2018
Delegation

Delegation

Last week we talked about how delegating certain tasks can save you a BUNCH of time. Some of you didn’t know where to begin, so I thought I would put together a list of the top five things you can delegate today. These are all tasks that are easy to […]
October 25, 2018
Don’t be like Beth!

Don’t be like Beth!

Let me tell you a story. I have this friend, we’ll call her Beth. We all love her. She’s the life of every party and she always brings the BEST appetizers. When we have an event, Beth never gets a real invitation. Instead, we call her and tell her that […]
October 25, 2018
How to go viral even if you can't yodel

How to go viral even if you can’t yodel

Tell me what these things have in common: • Laurel vs. Yanni • Walmart Yodeling Kid • THE DRESS • “Leave Britney Alone” • “David After Dentist” If you said, “Meliss, you spent way too much time watching and sharing them,” you’re right. Blunt, but right. (Also, how did you […]
April 9, 2019

A Change of Direction

Did you know that I used to be a life coach? It’s true! Before I became the Facebook Ads expert you know and love, I was a life coach, dance teacher, and yoga instructor. (Okay, full transparency: I still do some of those things! You can take the girl out […]
April 9, 2019

Why I gave away my secrets for FREE

Free is a tricky thing in business. Not enough free stuff makes it hard to hook new clients and too much free stuff devalues your expertise. What’s a savvy businesswoman to do? If you couldn’t tell by my HYPED💖 emails last week, I recently had a free training called “How We Got […]
April 9, 2019

Bloggone it.

I’m going to take a minute today to talk about something that seems to be a sensitive spot for a lot of business owners: your blog. There’s been a lot of chatter lately about blogs after Slate published this article called “Why Does Every Online Recipe Begin With the Preface to a […]
April 9, 2019

Mind(set) Over Matter

I’ve had the pleasure of working with amazing women across tons of niches who are absolutely slaying the game. Wanna know what they all have in common? They are unabashedly, unapologetically confident that they are the best at what they do. Pride is often viewed as a negative thing. We think of prideful people […]
April 9, 2019

Did you notice?

Notice anything a little different about Meliss Marketing? No, it’s not a new haircut. It’s a new direction! ✈ If you’ve listened to my recent podcast episodes, particularly episode 57, you’ll know that I’ve recently adjusted my course. I want my business to reflect what I believe and attract my dream […]
March 28, 2019

Ep#80: How I Boost My Confidence Before A Sales Call

In this episode I talk about how I boost my confidence level before I take a sales call. We discuss: Practicing Using positive self talk Stepping into “Alpha” mode Standing in a powerful position Listening to music Dressing to impress Re-framing your mistakes Smiling
March 26, 2019

Ep#79: Swipe Files 101

In this episode I talk about swipe files as a way to organize your business inspiration. We discuss: Common types of swipe files Why you should create one Tools to create a swipe file Nurturing your leads
March 21, 2019

Ep#78: Nightly Routines For A More Productive Morning

In this episode I talk about establishing a nightly routine in order to have a more productive morning. We discuss: Tidying up Prepping your morning Using a planner Shutting off your screens Reflecting and planning
March 19, 2019

Ep#77: 6 Tips For Better Instagram Stories

In this episode I talk about my 6 tips for better Instagram stories. We discuss: The magic number Telling a story Jumping in on fun trends Connecting with others Apps and Instagram tools Mixing it up