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BLOGS

"I am absolutely please by the work you have done with me and my marketing strategy. I found your website to be clear, understandable and so appealing. Your service was exceptional and the marketing report you presented was on point. You highlighted what I was doing right and what I was doing wrong and provided solutions to turn my wrongs into result oriented steps. I really appreciate your advise and I will be making steps to make changes right away! I would definitely recommend your service to other entrepreneurs just getting started and not sure how to use their tools to have marketing results and paying clients.”

-Zanny D., Owner Zanur Tours
October 25, 2018
A peek behind the scenes

A peek behind the scenes

This week I’m pulling back the curtain on my biz to show you what goes on behind the scenes. We both know that there is a LOT of work that goes into running a successful business. Administrative stuff, marketing, social media, onboarding clients, onboarding assistants, onboarding assistants for your assistants, […]
October 25, 2018
BLOG OR DIE

BLOG OR DIE

Sometimes it feels like there are a million things your business must have, and blogging is always at the top of the list. Providing with frequent, fresh, high-value content is regularly touted as THE way to convert your leads into clients. Search for the phrase “blogging for business,” and Google […]
October 25, 2018
Business BULLSEYE

Business BULLSEYE

Owning an online business can be totally overwhelming. Like… the physical embodiment of this emoji: 😵 You know you have an amazing idea that will literally change lives, but… Where do you even start? How the heck will people find you? What do you actually even need to do? Social media, […]
October 25, 2018
Read this if you want free stuff

Read this if you want free stuff

You know who loves free stuff? 🙋🙋🙋 Everyone! A good opt-in freebie has always been one of the best ways to build your email list. But list-building tactics like this one are about to see a major change. Why? The new GDPR regulations require much stricter disclosure to your subscribers about exactly […]
October 25, 2018
Why you SHOULD be a control-freak

Why you SHOULD be a control-freak

List building is an important way to grow your business. But there is one major difference between social media marketing and email marketing: CONTROL! On social media, you have control over who sees your targeted Facebook ads and things you post in groups. Besides that, those ever-changing algorithms on social […]
October 25, 2018
Why you should fail. (It’s good for you, I promise.)

Why you should fail. (It’s good for you, I promise.)

A few weeks ago, I asked the members of my Magnetic Marketing Mastermind group what they most struggle with in their business. I was shocked to learn that most of them struggled with the same thing: confidence. Whether it’s in their business, their skill set, or even their USP; most business owners struggle […]
October 25, 2018
I'm Kinda Lost And Not Sure What To Do Next

I’m Kinda Lost And Not Sure What To Do Next

Alright, so here’s the truth, we all have experienced the “I’m lost in my business” feeling at some point or another. And it hurts because we are so passionate about what we do. BUT if nobody knows about us AND we aren’t getting clients AND people aren’t buying our stuff, […]
October 25, 2018

Want to know how I create my content?

Wonder how I always have things to say across all my media channels? It’s a high-end strategy that I use in my business and I want to share it with you because I know it will help you as well. It’s called Content Batching and not only does it make […]
October 25, 2018

Does Your Business Stress You Out?

Do you sometimes feel frantic or like there aren’t enough hours in the day to get everything you need done to move your business forward? Do you ever wonder… “When will this enormous work load ease up?” “I started my business to make my own hours and spend time with […]
October 25, 2018
Authority in your niche = successful online business

Authority in your niche = successful online business

Last week in my free mastermind group I spoke about becoming an authority in your industry and why that is so paramount in running a successful online business. We went over so many ways you can build authority so that prospects know you are what you say you are and […]
October 25, 2018
I have a confession

I have a confession

I have a confession to make… But before I do, let me tell you a story. It was a friend’s birthday recently, and I gave her a gift 📘 I thought she might like. I was right, because she was ecstatic when she opened it. “Meliss! This is so thoughtful! […]
October 25, 2018
RIP Organic Growth

RIP Organic Growth

Do you want the good news or the bad news first? I’m gonna give you the bad news first, because that’s how I’d want it. A whole lot of people are saying organic growth is dead. Do a quick Google search for “Organic Growth” and you’ll likely find what I did: a […]
October 25, 2018
Metrics That Matter

Metrics That Matter

Yesterday I was scrolling through Instagram and came across a profile that made me stop in my tracks. Gorgeous photos, thousands of likes, hundreds of comments, and more than 20,000 followers. On top of all that? This profile belongs to someone who does what I do. Ugh. I’ll be honest, I wallowed […]
October 25, 2018
The 1 Thing Every Biz Needs

The 1 Thing Every Biz Needs

There is one thing that every business needs that they can’t do for themselves: social proof. Social proof is a social/psychological phenomenon where people tend to adopt the actions or opinions of others they trust. So how does this matter for your business? You can use the underlying concepts behind social […]
October 25, 2018
Will you be my friend

Will you be my friend?

I’d love if we could be Instagram friends! You can find me right here. But social media isn’t just for friends these days. If you’ve been reading my articles for awhile, you know that I have a soft spot in my heart for brands with a strong social media presence. Merriam-Webster, Dictionary.com, […]
October 25, 2018
Could you get me a Kleenex, please?

Could you get me a Kleenex, please?

Imagine your brand being so well-known that it becomes a catch-all term for a specific product or service. That’s the kind of brand awareness that companies like Kleenex, Google, and Band-Aid have achieved. I mean, how often have you heard phrases like these? “Could you get me a Kleenex, please?” […]
October 25, 2018
Don’t drop them in Build them up!

Don’t drop them in Build them up!

You already know I am a huge proponent of the sales funnel… Except one tiny thing. I don’t think you should look at it as a funnel ⛛ That brings to mind an image of slowly filtering out prospects until the right ones arrive at the sale. I like to […]
October 25, 2018
Class is in session for Funnels 101

Class is in session for Funnels 101

I’ve got a special treat for you: we are talking about sales funnels! If you already know the ins-and-outs of funnels, stick around! There’s going to be some good information in here and a freebie along the way. First, let’s get this part out of the way: YES. You DO need a […]
October 25, 2018
Why you should be mapping out your wins

Why you should be mapping out your wins

If you’ve been following me for a while, you’ll know I am all about positivity. My glass isn’t just half-full, it’s overflowing! One of the reasons I’m so positive is that I work for it. I take time each day to reflect on the good things that have happened, and […]